"If This Gets People To Wear A Mask, Maybe It's Not As Dumb As I Thought." — NPR —

BLACK LABEL BACON

Breathable Bacon

As Americans continue to debate the effectiveness of face masks, there’s one thing nearly everyone can agree on: Bacon. Is. Delicious.

So, we developed a kind that could bring people together. Introducing: Hormel Black Label Breathable Bacon. A bacon-scented, two-ply, multi-fiber cloth for your face.

If we can agree on eating bacon, maybe they can agree on inhaling it.

The masks got their own bacon packaging.

Al Roker and Jim Gaffigan were super into it.

Recogntion

2 Gold - National ADDY
1 Shortlist - The One Show
4 Shortlists - The ADC Awards
1 Shortlist - New York Festivals
2 Gold - The FAB Awards

"If This Gets People To Wear A Mask, Maybe It's Not As Dumb As I Thought." — NPR —

"If This Gets People To Wear A Mask, Maybe It's Not As Dumb As I Thought." — NPR — "If This Gets People To Wear A Mask, Maybe It's Not As Dumb As I Thought." — NPR —

BLACK LABEL BACON

Breathable Bacon

First To The Finish

Move And Be Moved

"If This Gets People To Wear A Mask, Maybe It's Not As Dumb As I Thought." — NPR —